Toyota Raises 2027 RAV4 Hybrid Price to $33,895, Woodland Gets Lift
The 2027 Toyota RAV4 hybrid starts at $33,895 and the plug-in at $43,695. See what AWD now costs, the Woodland lift and when each model reaches dealers.
Toyota has raised prices across the 2027 RAV4 lineup. The hybrid now starts at $33,895 and the plug-in hybrid at $43,695, both figures including destination, according to pricing the automaker confirmed on Nov. 5 and reported by Motor1.
Every buyer of the next model year will pay more than 2026 shoppers did, whether they choose the regular hybrid or the plug-in. The Woodland trim is the one place where the extra money also buys new hardware: more ground clearance, retuned suspension parts and a tow hitch.
What the 2027 RAV4 costs
The base hybrid’s starting figure includes a $1,595 destination charge. Before fees, its base price is up $400 from last year, Motor1 reported. Toyota also raised the destination charge itself by $145 over 2026, so a buyer of the entry hybrid sees an increase closer to $545 once delivery is counted.
The plug-in hybrid’s entry price went up $600. The Woodland hybrid now carries an MSRP of $40,655 with destination, a number that reflects both the higher base prices and the added off-road equipment.
All-wheel drive costs more as well. On hybrid trims that come standard with front-wheel drive, the AWD option is now $1,600, compared with $1,400 for 2026.
What it means for RAV4 shoppers
For the RAV4, which Motor1 calls America’s best-selling crossover, the changes add up in layers. A buyer comparing a 2026 car on a lot with a new 2027 model is looking at a higher base price, a bigger delivery fee and, on front-drive hybrid trims, a pricier all-wheel-drive option. Shoppers looking at trims above the base model also face trim-level increases on top of the base change.
Timing matters too. Toyota says regular hybrid models will reach dealers before the end of 2026. The updated plug-in hybrids follow early in 2027, the same gap the company had last year. People who want the Woodland plug-in specifically will wait longer than hybrid buyers for the new suspension.
How the Woodland trim changes
Ground clearance on the Woodland rises to 9.1 inches. Other RAV4 grades, except the GR Sport, sit at 8.1 inches. Toyota got the extra height from revised springs, shocks and jounce bumpers (the rubber stops that keep the suspension from bottoming out hard over large bumps).
The trim also adds:
- a bulkier front bumper and a grille styled after Toyota’s trucks
- 18-inch wheels with all-terrain tires
- LED fog lights from Rigid Industries
- a tow hitch
Motor1 described the package as a real step beyond badges and decals, though it does not make the RAV4 a dedicated rock crawler.
New drive controls on all AWD models
Every all-wheel-drive RAV4 for 2027 gets Toyota’s Multi-Terrain Select system, which takes the place of the old Trail mode. It builds on the drive mode selector the RAV4 received recently. Snow mode now sits in the same group of buttons, so controls that used to be spread across two separate switches are in one place.
The plug-in Woodland gives up some electric range
The off-road gear costs efficiency on the plug-in side. The Woodland plug-in hybrid is rated at 37 mpg combined and 46 miles of electric-only driving. Last year’s figure was 49 miles. The SE plug-in, which is lighter and less focused on rough roads, still has the longest electric range in the lineup at 52 miles.
Source: Motor1
